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What makes MiaProva better?

Throughout years of consulting, MiaProva founders understand key challenges facing companies from gaining the credibility to build a testing program from ground-up to scaling a mature program to even higher level. In this blog, let’s see how MiaProva offers unparalleled solutions to address these common challenges: Traffic control of large volume of tests Lack of…

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A4T – Activity Conversions

The Adobe Analytic’s Product team had a pretty significant product release last week that will be greatly appreciated by the A4T and the MiaProva communities. The issue regarding inflated values for Adobe Target Activity Impressions and more importantly, Adobe Target Activity Conversions has been resolved. This will significantly enhance the value A4T brings to Adobe…

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Want more, do more, get more from Adobe Target – augment your 1st Party ID

Raising functionality awareness with the MiaProva Chrome Extension Our Chrome Extension (CE) was publicly launched just over three months ago and the adoption and usage has been incredible.  If you use Adobe Target, in any capacity, it is definitely worth checking out and this post highlights some of the features and capabilities if you want to learn…

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