Optimization Management
Why are we paying for Adobe Target Premium?
Optimization Management is so much more than managing the intake and output of tests. A true Optimization Management Platform enables the organization to monitor tests…
Adobe Target and Customer Data Platforms (CDPs)
If your organization leverages Adobe Target for their optimization and personalization efforts and you have not joined your internal Visitor ID to Adobe Target’s visitor…
Posted On Optimization ManagementCustomer Journey Optimization
All of the more advanced and sophisticated optimization programs did not start that way. How they started and their path to awesomeness most certainly varied…
Analytics for Target (A4T) and Optimization Programs
The other week, I had the pleasure of joining Adobe on a webinar to dive into Analytics for Target (A4T) and how it can be…
Adobe Target technical interview questions
MiaProva facilitates scale. In fact, we have found that, on average, our customers are running ~30% more tests than before they were using MiaProva. Because…
Posted On Optimization ManagementOptimization in our remote world
Testing is not easy by any means. In fact, it is arguably quite challenging. Running and managing an optimization program is even harder. If you…
Posted On Optimization ManagementLast Time for Lost Time
What is your most valuable, irreplaceable resource in the never-ending quest to engage your customers? Time. It passes, it’s gone, and you can never recover…
MiaProva 2018
Like you, we love data… As we are closing out the year here at MiaProva, we took a step back to examine some numbers and…
Welcome to the MiaProva Blog!
It has been almost a year since MiaProva came out of beta and was publicly made available to the world. It has been an incredible…
