A4T and Adobe Target – Webinar with Adobe.

Can you quickly recall what tests were run 6 months ago on the homepage, and if the particular marketing promotion event during that week impacted the test readouts? How about knowing that 18 days ago, there happen to be an IT issue on the site that prevented some customers accessing the page that you’re testing, rendering the test ineffective?

MiaProva understands that calendar is a great way to maintain a collective memory for the Testing Program, as well as offering everyone a direct, visual view to see what’s going on.

MiaProva built this free utility to allow organizations to quickly and easily upload data to Adobe Target for targeting and personalization services. This video also explains how Adobe Target enables users to use the visitor ID Adobe Target provides and how to leverage your own internal definition of the visitor ID.

Many times, business owners request a test to be run at a site location with low traffic, not realizing how crucial sufficient sample size is for effectively detecting the difference between test and control.

Also for many organizations that do not have very large volume of traffic, there often is the need to run multiple tests on the same page, making it crucial for everyone to understand how other tests might impact the one that you’re trying to run. In addition, as part of industry competitive research, many business users wants to know if their competitor sites are already testing certain features.

MiaProva offers a list of tools that easily help with your business users to research and plan for their test prior to them even coming to requesting it.

Testing demands very strong cross functional collaboration in any organization, and testing managers often need to manage complex dependencies and varying timelines from different internal teams involved.

MiaProva is the industry first, streamlined workflow management tool developed by and for testing professionals!