This video demonstrates how easy it is to get data from Local Storage to Adobe Target for audience creation and to target.
Spoiler Alert: This video shows how to see today’s Wordle answer, so please don’t watch it if you don’t want to see it.
We often get asked about all things Adobe Target here at MiaProva given our Chrome Extension, participation in forums like Measure Slack or SDEC’s Education Community, or my work at Analytics Demystified. Several people recently suggested that it would be beneficial to have videos related to the guidance and feedback. And just this week, a…
Can you quickly recall what tests were run 6 months ago on the homepage, and if the particular marketing promotion event during that week impacted the test readouts? How about knowing that 18 days ago, there happen to be an IT issue on the site that prevented some customers accessing the page that you’re testing, rendering the test ineffective?
MiaProva understands that calendar is a great way to maintain a collective memory for the Testing Program, as well as offering everyone a direct, visual view to see what’s going on.
One of our customers here at MiaProva is expanding their testing efforts and use of Adobe Target well beyond their www and mobile site. They are bringing Adobe Target to their Email Platform, and we are helping them do so. The magic that is making this possible is Adobe Target’s Delivery API. You have to…
Many times, business owners request a test to be run at a site location with low traffic, not realizing how crucial sufficient sample size is for effectively detecting the difference between test and control.
Also for many organizations that do not have very large volume of traffic, there often is the need to run multiple tests on the same page, making it crucial for everyone to understand how other tests might impact the one that you’re trying to run. In addition, as part of industry competitive research, many business users wants to know if their competitor sites are already testing certain features.
MiaProva offers a list of tools that easily help with your business users to research and plan for their test prior to them even coming to requesting it.
Over the years, we have gotten many requests from customers asking for clarity around how best to use Adobe Target Audiences and Locations when setting up Activities via the Visual Experience Composer (VEC) or Form-based creation. This video will share best practices and explain how best to leverage the functionality.
Video highlights how users can leverage Adobe Target to track clicks and have that data available in Adobe Analytics.