MiaProva Crowd Source & Quality Control
A vibrant, engaged testing community is the cornerstone of any successful testing program.
MiaProva enables easy crowd sourcing to encourage test ideation from the whole organization!
A vibrant, engaged testing community is the cornerstone of any successful testing program.
MiaProva enables easy crowd sourcing to encourage test ideation from the whole organization!
MiaProva enables organizations to quickly and easily highlight the direct impact tests are making on organizational goals. Users of MiaProva can also make use of a wide array of strategic filters to make test review and communication seamless.

Spoiler Alert: If you don’t want to know today’s Wordle answer or how to access the solution without playing, please do not watch the video below. Local Storage Most websites widely use local Storage to store and access data. This data doesn’t expire like cookies and can hold considerably more data than cookies. Because of…
MiaProva provides organizational scale and visibility into Optimization Programs. This extension for Adobe Target users aligns to that theme and provides rich insights into their tests and their visitor attributes.
Your business partners often want on-demand updates of how their tests are doing, as well as transparency around where their tests are in the global prioritization queue. In an increasingly AI-driven, Alexa/Siri smart home world, they do not necessarily want to log in a tool to read dashboards.
MiaProva’s intelligent Mobile App takes a humanized Q&A approach to directly answer some most key test questions that end users might have. Instead of having to find answers in complex dashboards, business stakeholders can simply ask MiaProva’s smart app questions such as ‘how is my test doing’, either through voice interaction or click-n-see.
MiaProva built this free utility to allow organizations to quickly and easily upload data to Adobe Target for targeting and personalization services. This video also explains how Adobe Target enables users to use the visitor ID Adobe Target provides and how to leverage your own internal definition of the visitor ID.

I have long been a big fan of Automated Personalization (AP) in Adobe Target. One of the critical features to extract as much value from it as possible is Report Groups for offers used in AP.
Report Groups allow you to folder or bucket similar offer themes. One client of mine recently took my advice to do this exercise and, since doing so, has realized a 28% lift with the targeted group vs. control by raising the conversion lift to 9% from 7%
This video shows you this concept in action.