MiaProva Adobe I/O

Adobe Target offers the ability to upload your offline visitor data into Adobe Target for rules-based personalization or for solutions like Automated Personalization to make model-based content decisions.

MiaProva provides organizational scale and visibility into Optimization Programs. This extension for Adobe Target users aligns to that theme and provides rich insights into their tests and their visitor attributes.

Adobe Target allows you to target audiences that are not in other tests. But what happens if two activities are running at the exact location? What will Target do?

This video answers that and explains how you can manage things differently.

Many times, business owners request a test to be run at a site location with low traffic, not realizing how crucial sufficient sample size is for effectively detecting the difference between test and control.

Also for many organizations that do not have very large volume of traffic, there often is the need to run multiple tests on the same page, making it crucial for everyone to understand how other tests might impact the one that you’re trying to run. In addition, as part of industry competitive research, many business users wants to know if their competitor sites are already testing certain features.

MiaProva offers a list of tools that easily help with your business users to research and plan for their test prior to them even coming to requesting it.

This video provides a way for you to apply rules to how many times an offer gets displayed as part of an Adobe Target Activity.