MiaProva Instant Alerts

Effectively retaining past test learning helps organizations to gain, over time, a comprehensive body of knowledge about the site section that they are optimizing. In addition, it helps to avoid the pitfall of repeatedly testing similar concept by different teams as organization changes over time.

MiaProva to a large extent automates the knowledge library that collects all past test details and learning. Minimum manual effort is needed by testing managers to update the library, and MiaProva provides a powerful text-search engine to allow end users to quickly find relevant tests by keywords.

Adobe Target offers the ability to upload your offline visitor data into Adobe Target for rules-based personalization or for solutions like Automated Personalization to make model-based content decisions.

Video highlights how users can leverage Adobe Target to track clicks and have that data available in Adobe Analytics.