Adobe Experience Manager Adobe Target

MiaProva built this free utility to allow organizations to quickly and easily upload data to Adobe Target for targeting and personalization services. This video also explains how Adobe Target enables users to use the visitor ID Adobe Target provides and how to leverage your own internal definition of the visitor ID.

MiaProva enables organizations to quickly and easily highlight the direct impact tests are making on organizational goals. Users of MiaProva can also make use of a wide array of strategic filters to make test review and communication seamless.

Can you quickly recall what tests were run 6 months ago on the homepage, and if the particular marketing promotion event during that week impacted the test readouts? How about knowing that 18 days ago, there happen to be an IT issue on the site that prevented some customers accessing the page that you’re testing, rendering the test ineffective?

MiaProva understands that calendar is a great way to maintain a collective memory for the Testing Program, as well as offering everyone a direct, visual view to see what’s going on.

A vibrant, engaged testing community is the cornerstone of any successful testing program.

MiaProva enables easy crowd sourcing to encourage test ideation from the whole organization!

Effectively retaining past test learning helps organizations to gain, over time, a comprehensive body of knowledge about the site section that they are optimizing. In addition, it helps to avoid the pitfall of repeatedly testing similar concept by different teams as organization changes over time.

MiaProva to a large extent automates the knowledge library that collects all past test details and learning. Minimum manual effort is needed by testing managers to update the library, and MiaProva provides a powerful text-search engine to allow end users to quickly find relevant tests by keywords.