Adobe Experience Manager Adobe Target

Your business partners often want on-demand updates of how their tests are doing, as well as transparency around where their tests are in the global prioritization queue. In an increasingly AI-driven, Alexa/Siri smart home world, they do not necessarily want to log in a tool to read dashboards.

MiaProva’s intelligent Mobile App takes a humanized Q&A approach to directly answer some most key test questions that end users might have.  Instead of having to find answers in complex dashboards, business stakeholders can simply ask MiaProva’s smart app questions such as ‘how is my test doing’, either through voice interaction or click-n-see.

Adobe Target allows you to target audiences that are not in other tests. But what happens if two activities are running at the exact location? What will Target do?

This video answers that and explains how you can manage things differently.

Video highlights how users can leverage Adobe Target to track clicks and have that data available in Adobe Analytics.