March 2018 - MiaProva

Personalization Thursday Webinar with MiaProva

By Brian Hawkins | March 31, 2018

Recently, MiaProva had the chance to join the team at Adobe Personalization Thursday’s where we got to talk about Test Management. The webinar was a great opportunity for us to share Test Management best practices that we’ve consolidated into what is MiaProva today. Below is a quick review of the session but we recommend that you check…

The Adobe Partnership

By Brian Hawkins | March 11, 2018

MiaProva and Adobe Target go way back. In this blog post, Adobe highlights the relationship and how MiaProva adds values to organizational testing programs. MiaProva stems from my many years of helping organizations build effective optimization programs using Offermatica, Omniture Test&Target, and finally Adobe Target. MiaProva’s founders have a long history with Adobe Target and are…