MiaProva Blog

hello and welcome to Mia Prova this
quick video is to demonstrate some
special use cases where organizations
are using the aprova to provide program
visibility into organizational metrics
and so uh this is one that’s specific I
would say primarily in the financial
industry but you can apply to lots of
different Industries so let me be clear
Mia Prova has absolutely no relationship
with Bank of America I’m using it
because they’re down the street for me
and I think it demonstrates this use
case nicely but again no relationship
with Bank of America no clue if they’re
doing this but I suspect that they
probably might be so testing teams at
Bank of America have lots of different
goals they probably have testing
programs targeted to unknown traffic to
prospects to different types of
customers and there’s varying success
events but one that probably spans a lot
of the different uh road maps is new new
accounts account completes that sort of
thing for all of their tests that are
targeted to prospects and so what in Mia
Provo what such a financial industry
would do is they would go into our admin
Council within here they go to test
setup and I should add Mia Prova as part
of onboarding we work with you all to
Define
what what program metrics make the most
sense and so this is one that we often
use with a financial industry so a lot
of here it’s different configurations in
different settings within Mia Provo but
I’m scrolling down to test metrics so
let me just add in a new one and this
will be application uh application I can
type application completes
okay application completes and we’re
going to make this an engagement goal we
are going to make it an amount and then
we’re going to do total sum and then hit
add so now this is a
a metric that is available for us when
we archive activities okay so the
program overview this is where all the
activities live when when they are
archived you can see here there’s zero
they haven’t been added but we have 14
activities that have been archived and
collectively this was their program
impact against the different
organizational metrics you can refine
based off of locations and all that
wonderful stuff as for those of you
familiar with the
um the program overview page but I’m
quickly going to jump over to manage
tickets awaiting summary
so I’ve got all of these tickets within
here so let me just grab this one
and so we have all of the ticket
metadata that’s available
again that could be customizable as
needed we can we’ve got the the data
from Adobe Target uh within here
um any commentary the day by day graph
but I could say the learning uh
uh visitors
this is fake so visitors respond well
to get started
versus start now
and you know you put in additional
commentary
the location you can say a home page the
outcome let me say this was a
significant win any analysis
um but then we go over here here’s all
of our particular metrics I’ll add
application complaints and let’s just
say we have
125. so this would be the net so what
what some Financial organizations are
doing in Mia Prova is is looking at the
Delta Mia Prova will automatically grab
the data and let’s say this was the
Delta here and we wanted to just
calculate okay 125 what have you so
we’ll automatically grab all of that for
you but if you wanted to apply your own
data sets or what have you for it so you
can do that you can simply let’s say
archive it let me uh let me actually
save it
I can send a test summary email out with
all of the particular data and the
impact and all that good stuff but let
me go ahead and archive it and so now
now the test has been archived and if I
go over to the program overview
you can see here 125. so this is a
little best practice tip where you’re
you’re really providing visibility into
all of the test impact and and again you
customize this by me a Prova Journey
where it’ll defaulted to the particular
metrics and the the math is customizable
Mia Provo provides aggregate summation
you can do weighted averages
non-weighted averages raw counts lift
um are just kind of uh average lift so
thank you just a real quick video any
questions or other topics it’ll be
helpful to have and Mia Provo let us
know thank you