{"id":1528,"date":"2021-04-03T10:32:58","date_gmt":"2021-04-03T15:32:58","guid":{"rendered":"https:\/\/www.miaprova.com\/blog\/?p=1528"},"modified":"2021-04-03T10:41:05","modified_gmt":"2021-04-03T15:41:05","slug":"offer-impression-capping","status":"publish","type":"post","link":"https:\/\/www.miaprova.com\/blog\/offer-impression-capping\/","title":{"rendered":"Offer Impression Capping"},"content":{"rendered":"\n<p>Many optimization programs find themselves having a requirement to limit the number of times an offer from Adobe Target gets shown to visitors.  The offer could be anything really but this type of &#8216;offer capping&#8217; is usually applied to overlays or modals of some sort.  Organizations would like to have the offer displayed two or three times to the user and if the user doesn&#8217;t interact, stop the offer from showing.  <\/p>\n\n\n\n<p>Here we dive into a generic profile that sets an impression value independent of any activity or test.  Then we show how to use the same logic at an Activity or offer level.    <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Adobe Target Offer Capping\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/HtsEI-tTxWE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Blog point referenced: <a href=\"https:\/\/analyticsdemystified.com\/testing-and-optimization\/how-adobe-target-can-help-in-the-craziest-of-times\/\">https:\/\/analyticsdemystified.com\/testing-and-optimization\/how-adobe-target-can-help-in-the-craziest-of-times\/<\/a><\/p>\n\n\n\n<p>Chrome Extension: <a href=\"https:\/\/www.miaprova.com\/blog\/adobe-target-chrome-extension-brought-to-you-by-miaprova\/\">https:\/\/www.miaprova.com\/blog\/adobe-target-chrome-extension-brought-to-you-by-miaprova\/<\/a><\/p>\n\n\n\n<p>Code used:  <\/p>\n\n\n\n<p><code>adobe.target.trackEvent({'mbox':'activity1234'})<\/code><\/p>\n\n\n\n<p><code>if (mbox.name == 'activity1234') { return (user.get('1234') | 0) + 1;}<\/code><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many optimization programs find themselves having a requirement to limit the number of times an offer from Adobe Target gets shown to visitors. The offer could be anything really but this type of &#8216;offer capping&#8217; is usually applied to overlays or modals of some sort. Organizations would like to have the offer displayed two or&#8230;<\/p>\n","protected":false},"author":2,"featured_media":1536,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[4,5,340],"tags":[],"class_list":["post-1528","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-features","category-qa","category-youtube"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Offer Impression Capping - MiaProva Blog<\/title>\n<meta name=\"description\" content=\"Adobe Target provides the ability to limit how many times an offer or test content is showed at the individual level with Profile Attributes.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.miaprova.com\/blog\/offer-impression-capping\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Offer Impression Capping - MiaProva Blog\" \/>\n<meta property=\"og:description\" content=\"Adobe Target provides the ability to limit how many times an offer or test content is showed at the individual level with Profile Attributes.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.miaprova.com\/blog\/offer-impression-capping\/\" \/>\n<meta property=\"og:site_name\" content=\"MiaProva Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MiaProvaSoftware\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-03T15:32:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-04-03T15:41:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.miaprova.com\/blog\/wp-content\/uploads\/2021\/04\/offercapping.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1538\" \/>\n\t<meta property=\"og:image:height\" content=\"722\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Brian Hawkins\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@brianthawkins\" \/>\n<meta name=\"twitter:site\" content=\"@brianthawkins\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Brian Hawkins\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.miaprova.com\/blog\/offer-impression-capping\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.miaprova.com\/blog\/offer-impression-capping\/\"},\"author\":{\"name\":\"Brian Hawkins\",\"@id\":\"https:\/\/www.miaprova.com\/blog\/#\/schema\/person\/0068d06d7a71d8edd4ac807bee6148d3\"},\"headline\":\"Offer Impression Capping\",\"datePublished\":\"2021-04-03T15:32:58+00:00\",\"dateModified\":\"2021-04-03T15:41:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.miaprova.com\/blog\/offer-impression-capping\/\"},\"wordCount\":130,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.miaprova.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.miaprova.com\/blog\/offer-impression-capping\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.miaprova.com\/blog\/wp-content\/uploads\/2021\/04\/offercapping.png\",\"articleSection\":[\"Features\",\"Q&amp;A\",\"YouTube\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.miaprova.com\/blog\/offer-impression-capping\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.miaprova.com\/blog\/offer-impression-capping\/\",\"url\":\"https:\/\/www.miaprova.com\/blog\/offer-impression-capping\/\",\"name\":\"Offer Impression Capping - 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