{"id":149,"date":"2018-03-31T17:42:57","date_gmt":"2018-03-31T22:42:57","guid":{"rendered":"https:\/\/www.miaprova.com\/blog\/?p=149"},"modified":"2018-03-31T20:19:50","modified_gmt":"2018-04-01T01:19:50","slug":"personalization-thursday-webinar-with-miaprova","status":"publish","type":"post","link":"https:\/\/www.miaprova.com\/blog\/personalization-thursday-webinar-with-miaprova\/","title":{"rendered":"Personalization Thursday Webinar with MiaProva"},"content":{"rendered":"<p>Recently, MiaProva had the chance to join the team at <a href=\"https:\/\/landing.adobe.com\/acs\/2018\/na\/adobe-target\/personalization-thursdays-registration.html\">Adobe\u00a0Personalization Thursday&#8217;s<\/a>\u00a0where we got to talk about Test Management.\u00a0 The webinar was a great opportunity for us to share Test Management best practices that we&#8217;ve consolidated into what is <a href=\"https:\/\/www.miaprova.com\">MiaProva<\/a> today.\u00a0 Below is a quick review of the session but we recommend that you check out the webinar for yourself here:<\/p>\n<p><a href=\"https:\/\/adobecustomersuccess.adobeconnect.com\/pvwaqw4h7c8w\/?OWASP_CSRFTOKEN=10fb1c321b6bab3b8d2a9f11748cfbc37f5b3d326a87be80a5cbf3f399782008\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-155 aligncenter\" src=\"https:\/\/www.miaprova.com\/blog\/wp-content\/uploads\/2018\/03\/webinar.png\" alt=\"\" width=\"145\" height=\"36\" \/><\/a><\/p>\n<p>We covered quite a bit of content in this short webinar but at a high level, here is what we shared&#8230;.<\/p>\n<h1>Common challenges to scaling testing programs<\/h1>\n<p>We talked quickly as to some of the reasons why we started MiaProva and they center around the\u00a0<strong>common challenges<\/strong> organizations face with their testing programs.\u00a0 At a high level, these are some of those challenges:<\/p>\n<div align=\"center\">\n<p>&#8211; Organizations struggle to keep up with the <b>demand for testing<\/b><br \/>\n&#8211; <b>Limited organizational visibility<\/b> into test prioritization and state<br \/>\n&#8211; Very <b>limited knowledge base<\/b> of past test learnings<br \/>\n&#8211; High redundancy in testing the same concept<br \/>\n&#8211; Lack of understanding of <b>test impact to organizational KPIs<\/b><br \/>\n&#8211; <b>Difficult to promote testing best practices<\/b><span style=\"font-weight: 400;\"> in a large organization<br \/>\n&#8211; Lack of <b>high quality, impactful test idea<\/b> <b>pipelines<\/b><br \/>\n&#8211; <b>Many different tools<span style=\"font-weight: 400;\"> being used to manage intake and outtake of tests<\/span><\/b><\/span><\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<h1>MiaProva components that help solve for scaling<\/h1>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-151\" title=\"MiaProva Components\" src=\"https:\/\/www.miaprova.com\/blog\/wp-content\/uploads\/2018\/03\/MiaProva_tools.png\" alt=\"MiaProva Components\" width=\"187\" height=\"248\" \/><\/p>\n<p>Next we dove into the tools we use to enable MiaProva to do its magic.\u00a0 Testing is hard and running a testing program is even harder so we put together many things to make the management and the scaling of tests easier.<\/p>\n<p>Among them is the heavy use of Adobe APIs, integration services that enable organizations to make use of internal and other external tools, a mobile APP, and numerous processes to streamline and provide visibility into test workflows.<\/p>\n<p>We also incorporate a significant amount of automation into testing programs by way of notifications and alerts.\u00a0 As part of the streamlined workflow, we provide immediate notifications to relevant stakeholders based on events within the workflow.<\/p>\n<p>Alerts provide users with peace of mind as we will alert end users to issues around test results such as a lack of conversions or tests visitors, negative results, or code conflict.\u00a0 We also alert end users for good things too such as sample sizes being hit and positive lift.<\/p>\n<p>&nbsp;<\/p>\n<h1>Streamlined End-to-End Testing Process<\/h1>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-152 aligncenter\" title=\"MiaProva Streamlined Workflow\" src=\"https:\/\/www.miaprova.com\/blog\/wp-content\/uploads\/2018\/03\/streamlined-process.png\" alt=\"MiaProva Streamlined Workflow\" width=\"987\" height=\"176\" \/><\/p>\n<p>Lastly, we dove into some of our secret sauce that makes MiaProva great for testing programs.\u00a0 We walked through the end to end test workflow within MiaProva.\u00a0 Each of the above sections has strategic best practices and during the webinar we dove into some of them.<\/p>\n<p>Essentially, ten plus years of seeing what works and what doesn&#8217;t is what is used in MiaProva and its workflow.\u00a0 We also highlighted how we incorporate user permissioning into this whole process.\u00a0 MiaProva is made for the broader organization and not just for the testing teams.<\/p>\n<h1>Personalization Thursdays<\/h1>\n<p>Personalization Thursday is a monthly webinar that Adobe manages where they dive into cool uses cases, customer examples, and current and upcoming features to the platform.\u00a0 We recommend registering for it if you haven&#8217;t already.\u00a0 Don&#8217;t worry about having to be free during the live airing of the webinar either.\u00a0 By simply signing up, you can get a link to the recording after.<\/p>\n<p>Below is another call to action to this webinar with MiaProva.\u00a0 Adobe also shares in the webinar some upcoming features coming to Adobe Target in the coming releases.<\/p>\n<p><a href=\"https:\/\/adobecustomersuccess.adobeconnect.com\/pvwaqw4h7c8w\/?OWASP_CSRFTOKEN=10fb1c321b6bab3b8d2a9f11748cfbc37f5b3d326a87be80a5cbf3f399782008\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-155 aligncenter\" src=\"https:\/\/www.miaprova.com\/blog\/wp-content\/uploads\/2018\/03\/webinar.png\" alt=\"\" width=\"145\" height=\"36\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Recently, MiaProva had the chance to join the team at Adobe\u00a0Personalization Thursday&#8217;s\u00a0where we got to talk about Test Management.\u00a0 The webinar was a great opportunity for us to share Test Management best practices that we&#8217;ve consolidated into what is MiaProva today.\u00a0 Below is a quick review of the session but we recommend that you check&#8230;<\/p>\n","protected":false},"author":2,"featured_media":151,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[6,4],"tags":[],"class_list":["post-149","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-adobe","category-features"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Personalization Thursday Webinar with MiaProva - MiaProva Blog<\/title>\n<meta name=\"description\" content=\"MiaProva - the leading provider of test management, joined the team at Adobe for this Webinar to 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